Publicity+Marketing+Exhibitor+Liaison

**// PUBLICITY/MARKETING/EXHIBITOR LIAISON //** **// TIMELINE //**
 * MACUL CONFERENCE **

NOTE: Work with MACUL Office Staff on publicity! Develop email notices for MACUL membership. Develop responsibilities for communicating with Exhibitors during the conference. (ISTE, MAME, etc.) Contact for placing advertisement in local ISD/REMC publications: Kent County ISD Macomb County ISD Muskegon County ISD Oakland County ISD Ottawa County ISD Wayne County ISD
 * August-December: **Submit conference information for inclusion in various online calendars
 * January: ** Develop copy for advertisement

Send advertisement to local colleges (Education Department) Aquinas College Grand Rapids Community College Eastern Michigan University Grand Valley State University Hope College Muskegon Community College University of Michigan Wayne State University Western Michigan University

Contact local newspaper and TV station for conference coverage Grand Rapids Press Channels 8, 13, 41, 35

Marketing efforts to ISTE Affiliates/Other Organizations in Ontario, Ohio, Indiana, Illinois

Contact Janet Karpus (CNS) to have camera ready copy of ad for MEA Teacher’s Voice prepared and submit to MEA

Send conference press release to Detroit area media for coverage
 * February: ** At end of month, reconfirm TV and newspapers for coverage

coverage Detroit: Detroit News, Detroit Free Press Grand Rapids: Grand Rapids Press, Muskegon Chronicle
 * March: ** Week before conference, contact local newspapers and TV station for conference

Week before conference, reconfirm with TV and newspapers for coverage Coordinate Press Passes w/ Registration/Exhibits -- Detroit TV and Radio -- Grand Rapids